How to Use Proximity Marketing…

Are You Using Proximity Marketing for Your Business?

Here’s an article from http://tucsonmarketing.spaces.live.com/blog

So what is Proximity Marketing you ask? Well, Wikipedia defines it as…”the localized wireless distribution of advertising content associated with a particular place. Transmissions can be received by individuals in that location who wish to receive them and have the necessary equipment to do so”. Well at a high level, that is correct but they make it sound so dull.

Proximity marketing is a relatively new medium used to promote establishments via advertising and marketing businesses by sending content to consumers’ mobile phones. The technology is thru Bluetooth and almost all phones have it these days. Bluetooth is a wireless transmission frequency used to send content short distances. The beauty of using this method is that no mobile provider is needed to push content to mobile phones.

So how does this all work? Retailers, Shopping Malls, venues with high traffic place Bluetooth wireless transmitters in certain areas where… Read the rest of this story at http://tucsonmarketing.spaces.live.com/blog/cns!9473602FAA218E8B!132.entry

Finding Your Potential Prospects Online

Article Source: http://tucsonmarketing.xanga.com

Trends are pointing online now and if you’re not taking actions to position yourself as the leader in your industry, you’re unwittingly dooming your whole business to failure. Just go to any online marketing research web site and look at their statistical data.

Did you know…

74% of the people in the United States use the internet to find local businesses

45% of these people are searching to buy something

16% declined the Yellow Page directory because they use the internet

It’s no secret that your potential customer’s habits are rapidly changing. As a small business owner in Tucson, Arizona, it’s hard to ignore these facts. If you want your business to survive, you MUST have a presence where your customers are looking for your products and services.

SEO Tips for Small Business Owners Marketing in Tucson

Unfortunately, the most common issues Tucson business owners face these days is their lack of knowledge about SEO. There is a huge opportunity to reach highly targeted customers in your local Tucson market if you have a SEO (search engine optimized) website.

If you have an SEO website, it will significantly receive more traffic, customers, and sales from local online searches.

Do you think you’d have more sales if you were in the top results of Google?

Here’s a competition killing “Tucson Marketing Tip” for your… Read the rest of this story on http://tucsonmarketing.xanga.com/702139619/heres-how-to-find-your-customers-online/

Tucson Marketing Plan Resources

Here are a few marketing plan resources from http://tucsonmarketing.webs.com

A few short months ago the idea of article marketing was so new that very few people have the slightest idea what it was much less what it involved. Today, thousands upon thousands of Internet entrepreneurs are using effective article marketing plans to increase their visibility, their credibility, the traffic to their web sites and ultimately their sales figures. Not too shabby for a marketing plan that cost nothing to create, implement or maintain!

For many small business managers, finding the time and commitment to develop business marketing strategies is difficult. There are so many other obligations vying for our attention it is tempting to push formal strategy development to the back burner. Giving into that temptation, however, means putting your business at a disadvantage. Marketing strategies help point you toward the best marketing programs for your business. Without strategies, you risk becoming unfocused in your marketing efforts, choosing programs that do not support general strategies.

Read more about Market Planning at http://tucsonmarketing.webs.com/marketingplan.htm

Marketing in Tucson During a Slow Economy

When business gets slow, you absolutely MUST find ways to be resourceful and make the most out of your time and money. There are a number of ways to do this and this article aims to help create and spark some ideas for you to use in your own marketing in Tucson.

Are you looking for ways to increase your business traffic and sales?

Maybe you just want to hone in on your Tucson marketing skills. Here are some creative sugestions and cost effective ways to boost your business growth and Tucson marketing skills during hard times.

Create a Tucson Marketing Business Partner List ( A MUST if you’re serious about marketing in Tucson)

Gather “niche related” businesses to add to your “Tucson Marketing Arsenal”, who have an email or contact lists that you can cross promote with. If you don’t have a list to trade with, then offer to put a link to their website on yours and give them credits, gift cards, or discounts for your products or services.

Build Your Email List

This is by far one of the most important ways to… Read the rest of this entry at http://tucsonmarketing.blog.com/2009/05/17/promoting-your-business-during-a-slow-economy/

Direct Marketing on Zimbio

The Significance of Direct Marketing KPI

When you are developing direct marketing KPI, there are inevitably a lot of factors to consider here. First of all, you have to remember that the number of KPI to use should be limited, to avoid further confusion when it comes to the interpretation and analysis of collected data. As with KPIs that are used in other industries and for some other purpose, less is actually more.

With that being said, let us move on to.. Read more about Direct Marketing

Brand Marketing on HubPages

Profitable Brand Marketing Strategies for Marketing in Tucson

Building your brand is vital in today’s world. It seems there are so many things you need to do right when you start a business. Often, a profitable brand marketing strategy isn’t on the radar. It’s extra work, and a dependable advertising pay-off that generates massive customer awareness is down the road, so it’s easy to overlook.

The key is to… Read More About Brand Marketing

Tucson Marketing on Squidoo

Check out this new squidoo lens about Tucson Marketing here…

Tucson Marketing on Squidoo…

Do you Squidoo? If you’re not on Squidoo… your’re missing out! Not only can you build authoritative backlinks, but they rank very well in the search engines. It’s a great way to boost your traffic and your link juice so go check out the Tucson Marketing lens on Squidoo to get an idea of what it’s about so you can start your own.

While you’re their, you’ll learn important aspects of marketing in Tucson online, having a website, and how to get traffic.

Here’s the link… http://www.squidoo.com/tucsonmarketing

Tucson Marketing Pro Online Training For Small Business Owners

Tucson Marketing Training, Tools, & Resources

If you want a step-by-step guide for online marketing in Tucson, Tucson Marketing Pro is now providing free online marketing training on proven online Tucson marketing strategies.

You may be interested in this training if:

• Your website / business is costing you more money than it earns
• You’ve had little success or added revenue in your online Tucson marketing promotions
• Your competition is using online marketing and you need an edge
• You want to learn about social media like videos, pod casts, online radio, and social networks

Inside the Tucson Marketing Pro Members Area… We’ll Cover:

SECTION 1: WEBSITE ELEMENTS

* Home Page Layout
* Navigation
* Design
* Calls to Action
* Landing Pages
* Tracking Statistics

SECTION TWO: MARKET RESEARCH

* Competitive Analysis
* Keyword Research
* Review Market Research Resources in Post Training Materials

SECTION THREE: SEARCH MARKETING (SEO)

* On-Page Optimization
* Off-Page Optimization

SECTION FOUR: PAY-PER-CLICK ADVERTISING

* Create a Google Adwords Campaign
* Continually Analyze & Optimize

SECTION FIVE: SOCIAL MEDIA PROMOTION

* Create and Promote Videos
* Blogging & Tagging
* Create Your Secondary Sites

SECTION SIX: CONVERSION ANALYSIS

* Install Tracking Software
* Track Website & All Promotion Stats
* Test Everything You Can, As Often As Possible
* Take Action

Learn more at http://www.tucsonmarketingpro.com/free-tucson-marketing-pro-tools-&-resources.html

Tucson Marketing Mistakes

Tucson’s Marketing Pro’s Top 10 Most Deadly Tucson Marketing Mistakes and How to Avoid Them

It’s scary to think that 96% of businesses go out of business within the first 5 years.  What’s even worse is that 80% fail by the first 2 years! Anyone know why the failure rate so high?

It’s simple… and fortunately the answer usually is, but sometimes we don’t always see it until it’s too late. If your marketing in Tucson, and you haven’t read Tucson’s 10 Deadliest Marketing Mistakes I’d get over to scribed and devour every word.

In times like these the last thing you want is to waste those marketing dollars! Remember… if it doesn’t make dollars – it doesn’t make sense.

Here’s the link: http://www.scribd.com/doc/14436917/Tucson-Marketing-Mistakes

Cool Tucson Marketing Website

Jason here…

If you own a local business in Tucson go check out  Tucson Marketing Pro and sign up for the newsletter. There will be some very exciting stuff going straight to your email in the next few weeks. As a matter of fact I’m going to record a case study of me dominating another big industry here in Tucson, plus I’ll be sharing all of my clients stories as well.

- as long as there cool with it-

Ttl